cookie policy

1. Introduction Welcome to TCL Online Kenya (www.tcl-online.co.ke). This Cookie Policy explains how we use cookies and similar tracking technologies when you visit our website. By continuing to browse our digital storefront, you consent to our use of cookies in accordance with this policy.

2. What Are Cookies? Cookies are small text files placed on your computer, smartphone, or other devices when you visit a website. They are widely used to make websites work more efficiently, enhance the user experience, and provide valuable business and marketing information to the website owners.

3. How We Use Cookies As an exclusive e-commerce platform, we use cookies to ensure you have a seamless, hassle-free shopping experience. Specifically, we use cookies for the following purposes:

• Strictly Necessary (Essential) Cookies: These are vital for the basic operation of our WordPress and WooCommerce platform. They allow you to browse the site, add TCL appliances to your shopping cart, and securely proceed to checkout. Without these cookies, our online shop cannot function properly.

• Functional Cookies: These cookies allow our website to remember choices you make (such as your location or language preferences) and provide enhanced, more personalized features to save you time during your next visit.

• Performance and Analytics Cookies: We utilize tools like Google Analytics to understand how visitors interact with our website. These cookies collect anonymous information about which pages are visited most often, helping us improve our website’s layout and performance.

• Advertising and Marketing Cookies: To bring you the best deals on TCL products, we use marketing cookies (such as the Meta/Facebook Pixel and Google tracking tags). These help us track the effectiveness of our advertising campaigns and deliver relevant, tailored product recommendations and ads to you on social media and search engines after you leave our site.

4. Types of Cookies We Use

• Session Cookies: These are temporary cookies that expire and are automatically deleted when you close your web browser. We use these to maintain your active shopping session.

• Persistent Cookies: These remain on your device for a set period or until you manually delete them. We use these to remember your preferences and cart contents for your next visit.

• Third-Party Cookies: Some cookies are placed by trusted third-party services we use for analytics, digital advertising, and website security.

5. How to Manage Your Cookies You have full control over your cookie preferences. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer.

• To block or delete cookies, please check the “Help” or “Settings” section of your specific web browser (such as Chrome, Safari, Firefox, or Edge).

• Note: If you choose to disable strictly necessary cookies, you may not be able to add items to your cart or complete your purchase on www.tcl-online.co.ke.

6. Updates to This Policy TCL Online Kenya reserves the right to update this Cookie Policy periodically to reflect changes in technology, legal requirements, or our business operations. Any updates will be posted directly on this page.

7. Contact Us If you have any questions or concerns about our use of cookies or how we handle your digital data, please reach out to our support team through the contact form on our website.